When we're out talking to our customers, the one consistent issue, regardless of who we are talking to, is the ability to keep and retain drivers. The article below does an excellent job of detailing the current state of affairs regarding the driver ecosystem in the fuel space and what it means for fuel prices and supply this summer.
"According to the National Tank Truck Carriers, the industry's trade group, somewhere between 20% to 25% of tank trucks in the fleet are parked heading into this summer due to a paucity of qualified drivers. At this point in 2019, only 10% of trucks were sitting idle for that reason."
So, the question is, what can you do to differentiate yourselves from everyone else who is out actively recruiting drivers? Here are 3 best practices that we've identified help keep drivers engaged and retained.
Quick payment cycles. Paying within 48 hours of deliveries.
Easy to use technology that makes their job more efficient.
Recognition for the contribution they make to the business.